- The New Era 9TWENTY is an unstructured, relaxed-fit cap with a strapback, often called a “dad hat.” The 9FORTY is a structured cap with a firmer crown, mid-profile shape, and curved brim—similar to a traditional baseball cap. The 9TWENTY feels soft and casual, while the 9FORTY offers a sportier, cleaner look.
Let’s break it down so you can decide which cap fits your head—and your style—best.
1. What Is a 9TWENTY Hat?
De New Era 9TWENTY is made for a casual, relaxed look. It has:
- A soft, unstructured crown (no stiff front panel)
- A strapback closure that fits most head sizes
- A low-profile fit that sits close to the head
- A curved brim that looks slightly worn-in
This style is often called a “dad hat”. It’s perfect for everyday wear and looks great on almost anyone.

2. What Is a 9FORTY Hat?
De 9FORTY is more structured. It has:
- A firm front panel that holds its shape
- A mid-profile crown (a bit taller than the 9TWENTY)
- A curved brim for a clean, classic look
- An adjustable strap or Velcro closure
This style feels more fitted and neat—good for sports fans or people who like a sharper, polished style.

3. 9TWENTY vs. 9FORTY: What’s the Real Fit Difference?
Feature | 9TWENTY | 9FORTY |
---|---|---|
Structure | Unstructured | Structured |
Profile | Low-profile | Mid-profile |
Closure | Strapback (buckle/velcro) | Strapback (buckle/velcro) |
Fit | Relaxed | Snug |
Look | Casual/dad hat | Sporty/baseball hat |
Choose the 9TWENTY for a chill, worn-in look. Pick the 9FORTY if you prefer a cap that keeps its shape.

4. What’s Better for Customization: 9TWENTY or 9FORTY?
Both caps are great for logos—but they work differently.
- 9FORTY is better for embroidery and structured logos. Your brand logo will look neat and professional.
- 9TWENTY works well for soft, relaxed branding. It gives a more vintage or casual vibe.
Op novae-apparel, we make both styles with custom logos, high-quality stitching, and bulk pricing.

🧢 Why Brands Choose novae-apparel for Custom Headwear
We are a family-run cap factory based in China, offering:
- ✅ 23 productielijnen for fast and large-scale manufacturing
- ✅ 1,26 miljoen caps per maand capacity
- ✅ Service for clients in USA, Europeen Canada
- ✅ Specialization in Baseball Caps, Golf Caps, Trucker Hatsen Prestatie Caps
- ✅ Fully aanpasbare logo's, colors, and designs
- ✅ Trusted by corporate buyers, distributeursen fashion brands worldwide
📧 Email us: info@novae-apparel.com
🌐 Visit: nieuwekleding.com
Final Thoughts
Both 9TWENTY and 9FORTY caps are great choices—it just depends on your style and how you want your hat to feel.
If you’re building your brand or need high-quality custom hats in bulk, novae-apparel is here to help.
Let’s make your perfect cap—together!